Tag Archives: viral marketing

Humor video as means for viral marketing

I wrote 120+ scripts for short, humor videos. They are intended for fast, viral distribution on YouTube and social networks. They can convey your advertising message accross the web with minimal cost and effort. See our humor site , with 120 short scripts in Spanish, and 20 of them already translated to English. Or ask for a proposal suited to your needs.
The videos can now be included in the Sitemap that Google Webmaster reads for fast indexing. We use several techniques to increase the visibility of our video in behalf of your site.
Check videos in YouTube under pen name “serapio Sergiovich”.
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Ask about our Web Development Service – We create contents for your site, either writing or programming.

Our SEO and Content Development services

See this site for our SEO services, Synonymizer.com.ar for our synonym-replacing software, KeywordThief for our keyword-collecting software, GatewayGenerator.com for our gateway page generator software, PromotordeSitios.com for our Spanish SEO service, or this blog for the news on our SEO and web promotion activities.

We plan to create a blog inside Synonymizer.com.ar to provide news about the SEO Software field. We also plan to start activity in the social networks in behalf of this site. Look for that in the next few weeks.

We are also creating viral content for websites. Our main bet are short humor videos. Some of the scripts are being published (in Spanish) in TV-Scripts.com

We also have a software designed to crack the Google algorithm. It is named Algo Cracker, and is shown by request to SEO consultants.

If you can, please check our Spanish websites: Netocios.comPromotor de Sitios and others.
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Ask about our Web Development Service – We create contents for your site, either writing or programming.

Viral Videos

Short humour videos for viral advertising

1 to 4 minutes long – Designed for mouth-to-mouth spreading across the Web in YouTube.com – With your subtle advertising message embedded. This is part of our Web Content Development service.

Creative – Original – Powerful

Ask for script suggestions that could fit your product and public – Over 80 original scripts ready to adapt to your product (Only shown to prospects) – or new ones following your suggestions. Check 60 available full scripts (Spanish for now)

Can be combined with surveys, web traffic statistics, social network influence and more

Can be combined with conventional advertising for increased effectiveness

Order your Video

Script – Production – Filming – Editing – Posting in social network sites – Online Promotion Campaign

Prices starting at U$D 300 – Much cheaper than TV advertising – Much larger geographic and temporal reach

Example

The President decides to terminate the Gravity Law, because he does not like it. He states the ancient Newton law has no legal or judiciary support and unfairly privileges the Down side in detriment of Right, Left, Front, Back and Up.
His Secretary advices against it but the President signs the Bill.
After that, everyone starts floating in the air.

Speaker: “A few fundamental things cannot be suppressed – Like (Whatever) Brand”

We will film this sketch, take care of the special effects, and release a long and short version in YouTube.com. We will run a campaign oriented to spread this video and the links to it among many other sites.
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Ask about our Web Development Service – We create contents for your site, either writing or programming.

SitePromotion Law: To new Sites, Salesmen come First

One of Murphy laws says that if you promote a website, the first to come will be the salesmen that try to sell you Website promotion tools.

My websites are mostly about SEO and Site Promotion, and they collect many inquiries from companies that sell exactly the same services, offering me to transfer my clients to them. Sites from clients receive all the time inquiries from suppliers, providers, web hosting and web promotion companies.
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Viral Marketing Campaigns

Viral marketing depends on a high pass-along rate from receiver to amplifier. If a high percentage of recipients forward something to a large number of friends, the overall growth quickly increases. If the pass-along figures get too low, the overall growth quickly diminishes.

Main features of the viral marketing actions:

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Sell software online

Steps for Selling Software online

Selling software is an activity that quite obviously, needs to be done online. There are significant advantages of being able to do all these steps in a few minutes: find a useful software product, learn about it, download it, install it, test it, and reach for the credit card to buy it.
Paradoxically, many software programmers are unaware of the huge resources for selling software online, and do not even have a web site. Or they have a nice one, with plenty of Flash animations, and no elements for web ranking.

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Viral Strategies for Internet Marketing

Viral e-marketing is a system that propagates the word about a product or service with minimum effort, using resources taken from the recipients of the message. As the viruses do, the viral marketed idea or product grows exponentially, for as long as it finds “food” or usable resources. Viral marketing is usually accomplished by information products that are freely distributed, carry the originators´ message and use the recipients resources.    Continue reading

Viral Marketing Products

When the average marketer starts reading about Viral Marketing, the first question that appears is: How can I do Viral Marketing in behalf of my product or service?

Let’s compare this situation with the offline Viral Marketing. You would go to a company specialized in advertising materials, like pens, baseball caps, T-shirts, car window stickers or paper pads. You would order to print your logo on them, and start giving them away to clients and friends.

In the same way, when you want to start an Online Viral Marketing campaign, you would go to a site that offers all kinds of products, customizable with your logo, URL address and advertising message. Of course, the variety of digital products is huge, and there are more and more every day. It would be easy to pick up the wrong product and fail miserably after having spent a few thousand.

In our Ideotic section we are offering a large number of products or services that can carry your ad, with a strong chance of a fast and wide spread over the Internet. You can also see our Viral Marketing ebook with proposals for campaigns based on many different sites, softwares, videos, CDs or other formats.

The format of the project is decided starting from its features and potential, and we usually use a multi-format approach: software, video, ebook, images, audio files and many others.

Sometimes it is very obvious when an idea will become viral. However, going from idea to implementation is difficult for most people, who do not manage the web promotion technology and tools. It is easy to spot a strong project and say: “I wish I had done it”, but that hindsight is usually pointless. For instance, I recently saw a social network for cheating married adults, and immediately recognized its potential. Unfortunately, it was someone else’s idea and project.
However, there are still plenty of high-potential projects to carry out.

We are concentrating our efforts in improving the methodology to spread ideas across the web, using web design, CMS, SEO, SEM, social networks and clever software selected over the years. With all these elements, any good idea can be designed, implemented, promoted and turned into a profitable enterprise.
Discussion of ideas is good, because the brainstorming originates improvements and ways to carry out the projects. Readers are welcome to contact us for a fruitful project discussion. We can sign confidentiality and non-circumvention agreements if the customer wants to do it.

Contact us for a customized budget for Viral Marketing campaigns, based on our existing products or other that could be developed specially for your product, service or brand.

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Ask us about our Website Development Service – We create website content, either writing or programming.
Contact us for a viral marketing proposal.

What a web promoter learns from a Trojan site infection

I suddenly noted that the visits to a website of mine had multiplied 5 fold in a day. After feeling some satisfaction on the success of my promotion efforts, I noticed something unusual: the requested subjects had nothing to do with my main theme, but with foods and drinks. And when you visited one of those pages, you were redirected to a malware site.

I entered my sites by FTP and I found many offending pages that some bot had placed there. And when I say many, I mean about 5000 files in dozens of directories in several sites accross 3 servers… Many hours were needed to clean up.

Of course I had to clean my PC from malware, apparently coming from a mailing software that I had downloaded 2 weeks ago.

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Why I have 2 accounts in each of these 80 social networks

I want to be able to test every social network for its promoting power for my stories. Some of them are going to be more receptive than others, depending on its size, difficulty, subject and to the importance they give to old, reliable accounts.

Social networks give a value to each user, sometimes called ‘karma’, and that value is useful for promotion of stories, either the own user stories or stories from ‘friends’ and strangers.

I am sticking to 2 accounts per network because it is well known that they detect some features that could point to spam, namely IP. Of course, IP can be defeated by using a navigation proxy, but that needs information, expertise and a potentially self-destructive desire to spam the sites. The second account is used if the first one loses value, or to start polemic discussions that are often followed with more attention.

I read about a “snowball” effect while promoting stories in the Digg-like sites, started from a minor network, where it should be easier to get noticed, and bringing users/friends/voters to the other sites. It would be useful if the home of your stories included the links pointing to the other social networks where the visitor can vote you. For that, I included a couple of plugins in my WordPress blog.

Stories are improved by user feedback and testing as they pass thru networks.

I am starting to test the power of this promotion technique, not too fast because I need my accounts to be mature enough. An account is mature when it had some time and healthy activity in the networks. As in real life networks, you cannot arrive, post your story and expect everyone admire you.

It is also good if your stories refer to the same subject, and if you develop virtual ‘friends’ that show their trust in you. It is important to complete a profile and include a photo.

This is the partial list of the networks where I am now. If this story gets enough Diggs, Propellers, Reddits, and so on, I plan to add the age, votes and karma of all the accounts, to help value them.  Continue reading